Location: Los Angeles, California (on-site)
PragerU is the world's leading conservative nonprofit that is focused on changing minds through the creative use of digital media. Taking full advantage of today's technology and social media, we educate millions of Americans and young people about the values that make America great. We’re proud to be voted among the “Best Place to Work in Los Angeles” by the LA Business Journal 2 years in a row.
We’re looking for a strong and talented storyteller who can craft stories and messaging that drive action on websites, social media and email marketing. This role will work on all marketing projects across our product lines (Kids, Grown-Ups, Premium etc.) in a tone that resonates with target audiences. The ideal candidate is someone who writes from the heart, can elicit empathy and emotion, and has a deep understanding of the conservative media content space.
Duties and Responsibilities:
- Participate in all phases of creative and content development, from initial ideation to drafting, review, and completion of content
- Write clear, concise, and creative copy for various marketing channels, including our website, email campaigns, fundraising appeals and more
- Participate in brainstorming and planning for campaign messaging, direction and execution
- Understand our target audience and tailor content to engage and captivate them
- Work on fleshing out story ideas for our longer form content (mini-docs, etc.)
- Create, write, edit and proofread creative copy for all our channels with other team members collaboratively and solo as needed
- Web/mobile
- Ad copy/PR
- Petitions/emails/direct mail
- Ensure that a pro-American, values-aligned message is being delivered with our programming consistent with our mission and vision
- Other duties as assigned
Successful Candidates Will Possess:
- Deep knowledge of our digital media/conservative content space
- Passion for social media and good understanding of key trends
- 5-7+ years of copywriting and creative space experience
- Broad portfolio of creative work, showing copywriting and conceptual skills across multiple channels, specifically digital experiences
- Solid grammar, editing and proofreading skills
- Ability to think strategically and conceptualize creatively
- Strong presentation and verbal communication skills and extremely strong attention to detail ensuring accuracy of work
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Strong work ethic and team player attitude
- Self-motivated, independent thinker with ability to take initiative within scope of position
How to Apply: First review our website at www.prageru.com. Read our biannual report here. Please submit a resume, cover letter and writing sample/transcript. In your cover letter, include a section explaining how your values align with ours, and why you would want to specifically work at PragerU.
Please submit a writing example showing your creative writing skills using any conservative topic as if you’re writing an email appeal for us. We have no intention of using test samples in future releases but know that there is often overlap between topics. Thus, by submitting a sample you also release PragerU from any claims of future intellectual property ownership if you feel we release copy similar to yours.
What We Do: We promote American values through the creative use of educational videos that reach millions of people online. Serving all ages, our content offers a free alternative to the dominant left-wing ideology in culture, media, and education. Whether you’re searching for a deeper understanding, a new perspective, or a way to get involved, PragerU helps people think and live better. To learn more about PragerU, visit http://prageru.com.
Salary Range: The salary target for this role is $70,000 - $90,000. Final offer amounts depend on multiple factors including candidate experience and expertise, and most recent market data. This position is eligible for an annual bonus based on personal and company performance, in addition to our robust benefits package.
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